Wednesday 9 March 2011

Fine Art Yearbook: Quicksand

As we won't be able to confirm the use of Estilo until the meeting on Friday we have selected Quicksand as the title typeface to use until then. What this will allow for is a realistic progression with the layout development as the visual qualities are very similar between both typefaces.

To tell the truth, Quicksand is actually just as effective as Estilo and non-licensed (meaning that it's free). This -on top of the fact that you get the three different weights and a dashed version to boot- might well mean that this could get taken forward for the final publication.

The team and I both admire the light and delicate qualities it conveys - perfect for our concept. It is also very pleasant on the eye, which is never a bad thing.

Ultimately, the Fine Art Committee will decide. Both would work well we feel. (The different weights might be the deciding factor).

Light:
Book:
Bold:
Dash:

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